From converting subscriptions to driving page views, we look at whether making journalists responsible for the success of their work is the way to go...
We take a look at five media companies and their approach to localization to ascertain whether they regard localized content as a key driver of growth...
What is localization and why do it? How to know if it's time to localize? How to approach localization for different content types? Questions: answered...
When localizing content for other markets, relevance is key. 65% of people prefer to consume content in their own language, even if it’s poor quality...
Localization is essential to improving companies' engagement rates which results in higher productivity and is linked to 21% higher profitability...
We talk to four experts – spanning academia, sport, international business – who tell us about the shifting prominence and presence of English in their field...
Education providers have seen a spike in registrations for soft skills and general interest topics. Beyond the obvious surplus of time, the question is why?...
Massive open online courses have experienced a resurgence during the pandemic, but will they change the face of the traditional education system long-term?...
Join Margarita Letitchevski, Papercup's Head of Creator Community, to discuss how to go global with your existing content by localizing it...
'AI will soon put journalists out of the job' makes for a sensational headline, but how true is it? Here we look at the impact of AI in the field up to now...
Here are your options for organizing translated content on YouTube, with the pros and cons of each given by our Head of Creator Community, to help you decide...
Creativity isn’t your problem. You’ve got that in droves. You’ve also got an engaged audience – they comment, they tell you what they think; you guys are tig...
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