MIPCOM Cannes 2022: takeaways

FAST and AVOD was in the spotlight at MIPCOM 2022 and global expansion is high on FAST providers' agenda. Global content, then, is a focus for content owners.

Hannah Donovan

Is Disney+ growth sustainable?

Competition in the streaming on demand space is fierce. FAST is changing the market. It had a strong Q3, 2022, but how sustainable is Disney+ growth?

Hannah Donovan

Why now is the time to adopt AI dubbing

The ongoing translator shortage is lengthening timelines and production costs, and traditional studio dubbing can't localize content at scale.

Gemma Sheehan

Fall’s ‘F-bomb’ saga: Can deep-fake AI preserve audience trust?

Advances in deep fake technology are enabling the creation of hyper-realistic digital effects. It's an area where ethics are still playing catch up.

Gemma Sheehan

Translator talent crunch leads to investment in machine learning

Traditional dubbing is highly complex. With the ongoing translator shortage, companies are looking to machine learning to streamline the process.

Gemma Sheehan

How streaming took on the Emmys

With Squid Game and Ted Lasso preparing to fight it out for Emmy awards this evening, we look at how streaming became the default medium for prestige TV.

Gemma Sheehan

What would a YouTube marketplace mean for the streaming industry?

Sources inside the media giant expect to roll out a streaming marketplace within the next few months.

Gemma Sheehan

Post-COVID, companies look to e-learning to attract and retain staff

The bid for engaged international workforces sees localization and tech innovation come out on top.

Gemma Sheehan

The state of video advertising

So you can consider your monetization options, here's a look at the market trends, attribution challenges, and where advertisers are focussing their attention.

Gemma Sheehan

Disney+ overtakes Netflix: what the streamer is doing right

In an era of slowing growth, what is Disney doing to achieve success and grow subscriber counts?

Gemma Sheehan

Pinterest accelerates “video storytelling” venture with Tastemade partnership 

As the latest social platform to recognize the value of video content, Pinterest's move towards "video storytelling" suggests an accelerating trend.

Gemma Sheehan

Churn is here to stay – it’s time to embrace it

Subscriber churn is high and unlikely to resolve soon. Rather than fighting against the current, consider how you can make ‘churn and return’ viewers work.

Gemma Sheehan

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