As Jesse, Papercup’s CEO wrote recently, Netflix has changed the way we consume video content and localization is at the heart of the streamer’s ongoing succ...
2020 – the year a world-altering pandemic spread across the globe. The year decisions, which would have ordinarily taken years of deliberation, were made in...
Invention often springs from unsolved problems in our own lives. For Reed Hastings, that invention famously came off the back of a $40 dollar Blockbuster la...
Since the early 2010s, the internet promised us a near-future in which we would be surrounded by self-driving cars and governed by all-knowing artificial int...
To open cheerily – at the time of writing, in the UK, restaurants are closed and lockdown forbids socializing with anyone but your cohabitants. In lieu of an...
TV advertising spend is set to decrease by 11.7% in 2020 in the US and 14.7% in the UK, respectively, as forecasted by MoffettNathanson Research and Gro...
When I say “I’m going to help you grow your YouTube channel”, what’s the first thing that comes to your mind? Will I help you gain millions of subscribers...
The global revenue from Digital Media (a.k.a audiovisual media content and applications distributed online) was $117 billion in 2019 and is on trend to more ...
Nearly all of the professional content creators I speak with tend to point out that their main obstacle to growth is time. Content creation alone is a full...
YouTube is a misunderstood creature. Sure, the creators that produce content on it definitely know their stuff, some in a frightening amount of analytical de...
Human brain loves numbers. We tend to quantify certain aspects of our lives to be able to make ‘objective’ judgements on where we stand in our household, our...
Every Friday, team Papercup receive an email from a member of the team called ‘PaperThoughts...
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